With the enhanced community quarantine in effect, social platforms, like TikTok, provide a great avenue to stay connected with the rest of the world. Here are digital ways you can do to fight the new coronavirus:
Get Informed
Access to accurate and timely information is our first line of defense. TikTok created a special page within the platform for you to know the Things About About Coronavirus. These include advisories and preventive measures to protect yourself with the help of the World Health Organization. There’s also a special section called Mythbusters to debunk fallacies about the virus and fight misinformation.
Wash Hands Properly
Because Singing “Happy Birthday” twice for handwashing is pretty much outdated, users and creators on the platform are using their favorite songs for the full, clinically-approved 20 seconds of handwashing!
Earlier this March, the Ghen Cô Vy (English Version) was released in response to a recent PSA from Vietnam which has turned coronavirus caution into a grooving choreography to inspire hand sanitation.
TikTok users are joining the #HandwashTunes challenge to encourage people across the globe to wash hands the right way.
@tjmusicmonterde ##HandWashChallenge ##handwashtunes
♬ original sound - TJ Monterde
It is safe to assume that sinks will now be the new stadium for 20-second concerts!
Spread the Good
In these challenging times, the things that we should spread right now are Love, Hope and Positivity! TikTok users from around the globe is taking part in the hashtag challenge #LoveInTheTimeOfCorona and you should, too! Get inspired with this video.
@kuyaching ##loveinthetimeofcorona Good deeds should be done with intention, not for attention.@Swerab Smith @Keanne Go ##chingsters ##teamramen ##laughingjackz
♬ Someone You Loved - Lewis Capaldi
Also, music brings hope and peace along with the message of love and compassion. In your TikTok videos, you can use the new collaborative song titled “Forever Beautiful: All for One Version” featuring our very own Ben&Ben alongside Eric Chou and 13 artists across Asia.
Stay Social and Connected While Keeping the Distance
Take advantage of your time at home to catch up on your friends and family through your inbox.
Try new things for self-improvement. Perhaps, learn a new language or try a new dish.
You can also share good vibes and entertain people. This is the best time to create tons of TikTok videos to save in Drafts for future uploading.
Together, we can fight the virus while maintaining our social interactions through the aid of social platforms. Just always remember that like all trials and tribulations in human history,
this too shall pass.
TikTok Against Corona Virus
The Trade Desk (Nasdaq: TTD) and TikTok, the leading destination for short-form mobile video, have announced a new advertising partnership covering key Asia Pacific markets. The partnership will allow advertisers to directly access premium TikTok inventory across Asia-Pacific via The Trade Desk platform. TikTok is the first short-form video platform to integrate its ad offerings with The Trade Desk, making this a unique industry-leading development for brands in the region.
TikTok is a destination for creating and discovering real, interesting, and fun short-form mobile videos and brands are excited with the opportunity to connect with millions of users on the platform. The integration with The Trade Desk
, a leading global advertising technology platform, will make it easier for advertisers to incorporate TikTok into their campaigns. PepsiCo is the first client to access TikTok inventory via The Trade Desk, running a campaign for the Lays portfolio in the Thailand, with the Mindshare media agency.
"As our advertising solutions scale, we're always looking to partner with industry leaders like The Trade Desk to bring quality and high-performing advertising options to brands in Asia Pacific, including India. The key objective of this is to enable more brands to tap into TikTok's short-form mobile video as part of their omni-channel campaigns," said Sam Singh, Vice President of Monetization, India, TikTok.
“We are delighted to launch this partnership with TikTok across Asia Pacific,” said Mitch Waters, Senior Vice President South Asia, The Trade Desk. “Everyone in this region understands the scope of TikTok’s reach, particularly with smartphone native users in India and Indonesia. Brands will be able to scale their campaigns to include short videos, simply and safely.”
“The smartphone-first demographic across Asia is absolutely critical for PepsiCo,” stated Arun Mehra, Sr. Director – Marketing Services, PepsiCo. “The partnership between TikTok and The Trade Desk makes reaching this audience easier and more precise. Having piloted in the Thailand, we are looking to extend our work through the partnership across the region.”
Manivannan Ramasamy, Regional Managing Director, Mindshare added, “Brands have been tracking the rise of short-form mobile videos worldwide, but particularly in Asia. The partnership between TikTok and The Trade Desk provides a measurable pathway to engage via this trend, while ensuring brand safety.”
Campaigns that run on The Trade Desk Platform are pseudonymous, which means that they do not directly identify people. Clients and partners are prohibited from providing personal data into The Trade Desk platform, emphasizing TikTok’s commitment to privacy. The partnership will also combine expertise in marketplace quality, blocking non-human impressions before they are purchased, thus ensuring brand safety. Currently, the partnership between The Trade Desk and TikTok covers 11 Asia-Pacific markets (including Southeast Asia, India, Australia and Japan) as well as Russia.
TikTok officially announces its partnership with The Trade Desk to help brands in Asia Pacific
Highly anticipated Overwatch fan art contest has returned! Starting today throughout April 30, show the world your talent and creativity to design a unique Overwatch map. Follow simple sign up process by uploading art work and filling out required information. Overwatch art team will carefully select the top 8 art works and the artists will receive awesome rewards. Players can also vote for their favorite art works and the top 4 most popular artists will receive the popularity awards.
• Eligibility: players from Thailand, Singapore, Malaysia, the Philippines, Indonesia, and Vietnam.
• Sign up method: visit the event site, upload art work, and fill out required information.
• Event period: starting today until April 30 at 23:59 (GMT+8).
For more details, please visit 2020 SEA Overwatch Map Design Contest here https://goblizzard.tw/overwatch/2020/fan-art-contest/en
The OVERWATCH Map Design Contest
TikTok, the leading destination for short-form mobile video, has partnered with the International Federation of Red Cross and Red Crescent Societies (IFRC), the world’s largest humanitarian network, to launch the #ForClimate challenge, injecting new vitality into IFRC’s #FacesOfClimateChange global initiative.
From September 16th to 30th, TikTok users can raise awareness of climate change by using three specially designed stickers depicting extreme weather conditions: Rainstorm, Snowstorm and Global Warming.
In addition, TikTok users can also take part in an interactive quiz where they can test their knowledge on environmental protection and share actions they have done to help end the climate crisis. The quiz consists of 15 questions including “"Should plastic bags be banned?" “"Will you buy used goods?" and beyond.
Dr Jemilah Mahmood, IFRC’s Under Secretary General for Partnerships, said:
“TikTok’s social platform is perfect for getting a serious message across in a way that’s thrilling, inspiring, and energetic. We’re looking forward to seeing young people bring their stories to a global audience.”
Dr. Mahmood also shared her video #ForClimate on TikTok
#ForClimate is a global campaign and users from 100+ countries and regions, including United Kingdom, Germany, France, Spain, Italy, Russia, Poland, India, Japan, Korea, Malaysia, Indonesia, Singapore, Thailand, Vietnam, the Philippines, Brazil, Mexico, Turkey, United Arab Emirates, South Africa, Australia, New Zealand and more can participate.
“TikTok's global community allows users to express their creative ideas through short videos. We’re thrilled to partner with the International Federation of Red Cross and Red Crescent Societies (IFRC) on the #ForClimate challenge, which empowers our community to creatively show their commitment to climate change and raise awareness for the importance of protecting our planet,” said Helena Lersch, Director of Public Policy, TikTok.
By offering a home for creative expression and an experience that is genuine, joyful, and positive, TikTok is a great platform for driving initiatives on social responsibility. There has already been a series of “TikTok for Good” campaigns such as #SaveOurOceans demonstrating how TikTok users are taking action to protect the planet.
On 22 September, a TikTok representative will join hands with IFRC to present at the 2019 UN Climate Change Summit. Download or open the TikTok app to creatively express your support for #ForClimate.
TikTok Joins #ForClimate Campaign
TikTok, one of today’s popular mobile video apps, has become a booming social network giant that attracts millions of users worldwide including millennials and the genZs. As a “global video community”, it has become a go-to platform to everyone and anyone who wishes to show their talent, skills or simply be part of a community with the same interests.
Every second, users share fun and memorable videos with their angsty facial expressions, smooth dance moves, and curated visual effects. Whether you are in the comforts of your home, outdoor by the beach, or at a formal event, there is a perfect filter, music or transition effects to help share these moments in TikTok.
With the “-ber” months full of fashion events, social gatherings and charity balls, make sure you don’t miss out on sharing the inner fashionista in you. Want to make a red carpet or runway-worthy video in just 15 seconds? Slay it with TikTok!
The Transformation
Document your before and after look. Share it from your pre-event pampering to the moment you wear that glamorous dress or custom-tailored suit. Show them that Cinderella effect!
Runway Ready
OOTD shots are overrated. Create a montage of your stylish outfits like a true A-list star. Play with those outfits and serve the looks we all need to see.
Be A Movie/TV Star
Channel your inner movie star. Choose from the list of memorable scenes from your favorite movies and TV series. Wear that glitter dress plus an iconic coat and be Miranda Priestly from The Devil Wears Prada, or for guys be MI6 agent James Bond wearing that sleek black suit. Remember- Everyone Is A Star!
The After Party
Fun moments need fun music. Gather your friends and make your own music video to capture and share such moments during and after these events. You can choose from pop, punk, disco, and EDM, the sky’s the limit!
Create your 15 seconds of Glam and Fashion in TikTok, the world’s leading short-form video sharing app. Available for iOS and Android
Slay Social Events with TikTok
Do you hear the bells ringing and jingling? We know you’re excited to sing ♫♪Merry Christmas and a Happy Holidays♪♫ because September is the Philippines’ widely accepted but unofficial beginning of the Christmas season.
Be part of the joy to the world by creating videos with these TikTok sound bites that would remind everyone of that good Paskong Pinoy feeling.
We listed 5 iconic songs that you can use to bring the Christmas spirits on your next TikTok videos:
1. “Christmas in Our Hearts.“ Jose Mari Chan has become the undisputable Filipino Christmas icon because of this 90s hit. The song is a reflection of the traditional Christmas in the country with children selling lanterns on the street and the community attending church services; all in remembrance and celebration of the birth of Christ. This explains the reason why this song tugs every Pinoy at the heartstrings.
2. “All I Want for Christmas is You.” This chart-topper cemented Mariah Carey’s Christmas diva status. Why not create a video and tag @mariahcarey on TikTok? The Songbird Supreme loves a good engagement with her fans as she also joined the trending #Obsessed challenge.
3. “O Holy Night.” Bring out your inner Yuletide diva while lip synching to another Carey Christmas classic. Belting this song will also be a sure hit as the TikTok community supports great talents!
4. “Last Christmas.” From the 80’s pop duo Wham!, “Last Christmas made it to the list because in spite of the song’s betrayal angle, it also conveys a hopeful message of finding a more deserving love. Through the years, a lot of artists covered the song including Carly Rae Jepsen, Ariana Grande, and Taylor Swift. The world’s waiting for your own 15-second version.
5. “Mano Po, Ninong.” Popularized the backbending songstress, Pilita Corrales, this Christmas classic featured a beautiful Filipino gesture, pagmamano. From the word mano (hand), the person giving the greeting bows toward the hand of the elder and presses their forehead on the back of the elder's hand. It is an act of respect to elders as elders give their blessing in return. It is a Christmas custom to bring the godchildren to their ninong (godfather) and ninang (godmother) and receive aguinaldo (gifts). Parokya ni Edgar has a tweaked version of this song in the point-of-view of an adult godchild.
To match these songs are the top Christmas filters on TikTok:
Christmas Snow. Yes, living in a tropical country, Pinoys are deprived of Christmas snow but not on TikTok. Live your White Christmas fantasy with this cool filter. For alternatives, you can also use the effects ShakeSnow or SnowflakeMask.
Cat & Owner Santa. The app is very inclusive that it created a filter that’s purr-fect for you and your lovely pet.
Reindeer Makeup. A whole new level of beauty awaits when you apply this reindeer inspired makeup filter. Also a good alternative is the Christmas makeup filter.
Christmas Lens. Life is as colorful as it can get on Christmastime. Record and preview your -BER moments in Christmas colors.
Big Nose Santa. If comedy is your forte, here’s the perfect Christmas filter that will give your audience a hearty laugh!
How to use the Effects QR? Tap Discover and click on the scan button located at the top right area of your screen. Scan and record!
All songs and filters can be searched on TikTok, the world’s leading short-form video sharing app. Available for iOS and Android.
5 Cute TikTok Christmas Songs To Play This September
TikTok, the leading destination for short-form mobile video, has partnered with Conservation International, to launch the #SaveOurOceans challenge. Conservation International works around the world to protect oceans and marine ecosystems – and the people whose lives and livelihoods depend on them.
The challenge spotlights the critical role of the world's oceans and what we can do to protect them for future generations.
As a platform for creativity, TikTok users can show their support for ocean conservation through their short videos and raise awareness to protect our oceans for a better future.
From August 26 to September 9, TikTok users can apply an ocean effect that lets them virtually "clean plastic" out of the ocean. For every video uploaded with the hashtag #SaveOurOceans, TikTok will donate $2 to Conservation International to help save 3,000 square kilometers of ocean (up to $100,000). #SaveOurOceans is a global campaign and users from countries and regions including: the US, the UK, France, Spain, Italy, the Netherlands, India, Japan, Hong Kong, Macau, Taiwan, Malaysia, Indonesia, Singapore, Thailand, Vietnam, the Philippines, Turkey, MENA, South Africa, Brazil, Mexico, Colombia, Argentina and Chile can participate.
The ocean has a message for you: http://vm.tiktok.com/YYG4eu/
Join Shailene Woodley, Chierald Tan and TikTok creators around the globe to help #SaveOurOceans:
The ocean-themed challenge comes at a time when the world is grappling with a global plastic pollution situation. The UN estimates that the ingestion of plastic kills 1 million marine birds and 100,000 marine animals each year. Scientists predict that the weight of ocean plastics will exceed the combined weight of all of the fish in the seas by 2050.
“TikTok's global community allows users to showcase and enjoy creative, everyday moments through video. We’re thrilled to partner with Conservation International on the #SaveOurOceans challenge, which empowers our community to creatively show their commitment to clean oceans and raise awareness for the importance of protecting a global resource,” said Bryan Thoensen, Head of Content Partnerships, TikTok.
"By 2050, there will be more plastic than fish in the world’s oceans. TikTok offers an imaginative platform that has the power to both educate and inspire users to take action. That's why we are partnering with TikTok and its global communities to address one of the world’s most pressing environmental challenges and together, inspire a creative, call to action around protecting our oceans for a better future," said Conservation International Chief Marketing Officer Anastasia Khoo.
Help protect our oceans, one TikTok video at a time. Download or open the TikTok app and show how you help #SaveOurOceans.
